This breakout is for those who specialize in postproduction and content creation for social media and digital platforms. Come share creative ideas and practical logistics for getting things done and making an impact for your school or conference’s brand.
(LOCATION: DUNWOODY ROOM)
Ever see a piece of content online and think “how’d they do that?” In this in-depth presentation, the University of South Carolina pulls back the curtain to show all the ins and outs of how he and his team produced a thrilling hype video to preview the new baseball season and spotlight a new head coach.
We are capturing seemingly endless amounts of footage and sound of our athletic programs. How do we get the most out of it? Some of the industry’s top college creatives share how they log and use footage across all their projects, making videos for social, digital, videoboard, linear, and other destinations sing in their own ways.
Content capture — or media days — have become a critical time in the calendar. Banking still and moving imagery for website, social, videoboard, broadcast, and more sets you and your team up for success throughout the season. Creatives from across the country share their creative ideas for these days and offer advice for organizing an effective use of the student-athletes’ time.