Satwant Singh

Satwant Singh

SVP & Head of Monetization, DTC Products, Technology and Operations

NBA

About Satwant Singh

Satwant Singh is senior vice president of direct-to-consumer at the NBA, where he is responsible for growing the league’s global subscription streaming service, NBA League Pass, in nearly 200 countries.

In this role, he leads teams across growth, retention, insights, pricing, forecasting, and customer support. Since joining in 2018 as an early member of the DTC team, he has helped concept and launch the NBA’s Next Gen platform and multiple new consumer offerings, contributing to significant business growth.

Before joining the NBA, Singh served as a product lead at theSkimm and worked in media strategy and business development at the NFL. He began his career in investment banking at Lazard.

Singh holds a B.B.A. with concentrations in Finance and Marketing from Emory University.

Featured in: Digital Engagement and Monetization Workshop (12/15)